Welcome to my Portfolio!

This SEO blog post was written for Old West Iron on July 18, 2024.

The purpose of the piece is to inform the company’s audience of the long and understated history of women at the forge while asserting Old West Iron’s relevance as a woman owned blacksmith shop.

Wrought Iron, Cast Iron, and Mild

Steel The Differences and History

of Three Historic Metals

This SEO blog post for Old West Iron serves a mildly technical purpose as well as an informative entertainment purpose.

The piece is written to inform the company’s audience of the history of and differences between cast iron, wrought iron, and mild steel.

An informative piece like this asserts Old West Iron’s expertise in their field, and the blog was crafted to answer a recurrent question that their customer service team dealt with daily: “Is this real wrought iron?”.

Addressing the topic reduced the call volume by making the answer easy to find, and the SEO keywords and expert authority helped to improve visibility and credibility.

This step-by-step guide written for Old West Iron informs customers of the proper use and installation of the company’s handcrafted handrails.

Clients will find a list of tools and materials needed, step by step instructions, optional tips, and links to any necessary materials that the company can provide within the guide.

The purpose of this technical guide is to give customers clear, easily understood instructions and tips that reduce frustration and customer service calls.

This informative technical-adjacent SEO blog post was written in March of 2024 for Old West Iron. 

The purpose of this piece was to inform customers of the practical and decorative uses of the company's historically inspired clavos.